I’m Todd Shaffer, and I’ve been there: stumbling through the dark, crushed under self-doubt, and drowning in the noise. But here’s the thing—struggle isn’t the enemy. It’s the proving ground. And flourishing? It’s closer than you think.
Over three decades, I’ve worked with the best: animators, painters, designers, Broadway performers, and storytellers. Together, we’ve made magic for Disney, Netflix, Warner Bros., and more. Yet, I’ve seen the truth behind every masterpiece: doubts, failures, late nights, and the relentless pursuit of something greater.
Because I’ve made the mistakes, taken the wrong advice, and paid the price in time, money, and sanity. Because I’ve seen too many brilliant creatives crushed by bad education or lost in the chaos of their own ambition.
Because the creative landscape is filled with noise, and no one teaches us how to tune it out.
I want to help you navigate this world, avoid the costly traps, and find the clarity you need to build something extraordinary.
A little bit of knowledge and wisdom goes a long way.
Navigate the battle with those things that drag you into defeat.
We look for her because we don't know who we are.
There is the good, the bad, and the harmful. Learn how to discern the difference.
It's not fun, but if you learn it the business will enable you to flourish as a creative.
Making your work yours is a lot easier than you think.
I’ve spent 30+ years in the trenches—directing animators, working with world-class writers, illustrators, painters, designers, composers, actors, singers, dancers, and filmmakers.
Every one of these people are people like you and me. We've all made mistakes, and yes, sometimes some whoppers.
Now, I’m sharing what I’ve learned with a small group of creatives who are ready to stop waiting for “someday” and start working toward their creative dreams today.