GIVE YOUR CREATIVE DREAMS A FIGHTING CHANCE

Tired of chasing inspiration and ending up with empty pages or unfinished projects?

Let’s cut through the noise and get back to the raw, unfiltered heart of creativity.

FOR THE CREATIVES WHO ARE IN IT FOR THE LONG HAUL

I’m Todd Shaffer, and I’ve been there: stumbling through the dark, crushed under self-doubt, and drowning in the noise. But here’s the thing—struggle isn’t the enemy. It’s the proving ground. And flourishing? It’s closer than you think.

Over three decades, I’ve worked with the best: animators, painters, designers, Broadway performers, and storytellers. Together, we’ve made magic for Disney, Netflix, Warner Bros., and more. Yet, I’ve seen the truth behind every masterpiece: doubts, failures, late nights, and the relentless pursuit of something greater.

TALENT ISN'T A MYSTICAL GIFT FOR THE CHOSEN FEW

It’s a fight—a beautiful, messy, frustrating fight. And when you know how to throw the right punches, you don’t just survive. You thrive.

Talent? It’s the holy grail everyone chases. The real secret is work—grueling, unglamorous, and endlessly rewarding. It’s hours spent honing your craft under the lonely glow of a desk lamp. Talent follows commitment, not the other way around.

Guess what? You're not alone.

You're in the company of creative giants.

Creative struggle produces creative growth.

Why am I doing this?

Because I’ve made the mistakes, taken the wrong advice, and paid the price in time, money, and sanity. Because I’ve seen too many brilliant creatives crushed by bad education or lost in the chaos of their own ambition.

Because the creative landscape is filled with noise, and no one teaches us how to tune it out.

I want to help you navigate this world, avoid the costly traps, and find the clarity you need to build something extraordinary.

THIS ISN'T FOR EVERYONE

If you’re looking for magic wands or superpowers within, look elsewhere. This is for the normal human beings, and the ones willing to show up, do the work, and make something real--something marvelous.

Just a few things you will learn

Produce real creative growth

A little bit of knowledge and wisdom goes a long way.

Overcome those pesky hurdles

Navigate the battle with those things that drag you into defeat.

Why the Muse is your enemy

We look for her because we don't know who we are.

Navigate the educational minefield

There is the good, the bad, and the harmful. Learn how to discern the difference.

Creativity is a business

It's not fun, but if you learn it the business will enable you to flourish as a creative.

Find Your Unique Voice

Making your work yours is a lot easier than you think.

WHY THIS COURSE?
WHY NOW?

I’ve spent 30+ years in the trenches—directing animators, working with world-class writers, illustrators, painters, designers, composers, actors, singers, dancers, and filmmakers.

Every one of these people are people like you and me. We've all made mistakes, and yes, sometimes some whoppers.

Now, I’m sharing what I’ve learned with a small group of creatives who are ready to stop waiting for “someday” and start working toward their creative dreams today.

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